Done-for-you content · Racquet sports only

You coach.
We post.

Done-for-you social media for racquet sport coaches. Content built from your raw clips, published on schedule, every week. You never have to think about it.

See Plans & Pricing See How It Works

Tennis · Pickleball · Squash · Badminton · Racquetball

The real problem

You know you need to post.
You just never have time
to actually keep doing it.

You became a coach because you love the sport. Not because you wanted to spend Sunday nights writing Instagram captions. Not because you wanted to film Reels between lessons. Not because you wanted to compete with coaches half your experience on social media.

So you tried posting. It lasted two weeks. Life got busy. You stopped. Three months later you felt guilty, posted a burst, then disappeared again. That cycle has probably repeated more than once.

"Marketing is boring, time consuming, and it takes me away from doing the thing that I enjoy the most: coaching."

Tennis coach

Here's what it costs you. Every week your profile sits quiet, the algorithm drops you lower. Players searching for a coach nearby find someone else - someone with less experience but a consistent posting schedule. They book with that coach.

The problem isn't discipline. Nobody built a system that handles this for racquet sport coaches - one that runs whether you're thinking about it or not.

First Serve Media is that system.

Process

Set it up once.
It runs every week.

Four steps. No tech required. No ongoing effort from you.

Step 01

Send us your raw clips

Lesson footage, court demos, talking-head clips, Zoom sessions, voice notes, phone video. Whatever you have. We work with what coaches actually record - no production setup required.

Step 02

We build your content

We edit, caption, and format everything around your coaching voice. Sport-specific language, your style, your drills and tips. Ready to post - and it sounds like you, not an agency.

Step 03

We post it for you

Content goes live on a consistent schedule across your platforms. No logging in, no scrambling for a last-minute post, no gaps. It just goes out - every week.

Step 04

Monthly call + performance review

20-30 minutes each month to review what's working, align on upcoming topics, and keep the content sharp. You stay informed without having to manage anything.

What's included

Everything handled.
Nothing left to you.

Every plan includes done-for-you content. Your clips go in. Finished, posted content comes out.

🎬

Short-Form Video Edits

10 to 30 edited videos per month depending on your plan. Built from your raw clips, formatted for short-form platforms, captioned and ready to post.

📱

Supporting Posts

Carousels, graphics, and text posts to accompany your video content. Every format your platforms support, covered and consistent.

✍️

Captions for Every Piece

Written for every video and every post. Sport-specific language, your voice. Not generic copy - captions that attract the student looking for exactly what you offer.

📅

Scheduled Across Your Platforms

Posted to 1-2 platforms on a consistent schedule. You never have to log in to post. The algorithm sees steady activity whether you're thinking about it or not.

📊

Monthly Performance Snapshot

A clear, simple summary of reach, engagement, and what's working. No dashboards to navigate, no analytics to interpret. We surface what matters.

📞

Planning Calls

Bi-weekly or weekly depending on your plan. 20-30 minutes to review results, discuss what's coming, and align on the next batch. Focused calls keep everything on track.

Your time spent on content each month: approximately zero.

Where we work

Three markets.
One team that knows each one.

Racquet sport culture looks different depending on where you coach. So does what works on social media. We're embedded in all three regions.

UAE & Middle East

Where racquet sports are booming.

The UAE has become one of the fastest-growing tennis and padel markets in the world. We understand the platforms, the posting rhythms, and what drives engagement from coaches working in this region.

North America

Where the market is most crowded.

Standing out as a coach in Canada or the U.S. means consistent, professional content - on the platforms parents and players actually use. We know this market because we're built here.

Asia Pacific

Where racquet sports never stopped growing.

Badminton, squash, and tennis have deep roots across Southeast Asia and Australia. Content that resonates here needs cultural fluency, not just a translation. We bring both.

Our team operates across time zones - which means content planning, revisions, and communication happen on your schedule, not ours.

Transparent pricing

No sales calls required.
No hidden fees.

Generalist social media agencies charge $2,500-$5,000/month. We focus exclusively on racquet sport coaches - which means our team already speaks your sport, and our pricing reflects that focus. Pick a plan and start today. No consultation call required.

Foundation

$550

/ month · cancel anytime

10 short-form video edits
2 supporting posts (carousels or graphics)
Captions for every piece
Scheduled across 1 platform
Content calendar
Bi-weekly planning calls
Monthly performance snapshot
1 revision round per batch

Get Started

Everything you're
probably wondering.

What kind of raw clips do I need to send?

Anything. Lesson footage, court demos, talking-head clips from your phone, Zoom sessions, voice notes. We've built content from all of it. No production setup needed - we can work with whatever footage you have, regardless of quality.

Will it actually sound like me - or like every other coach?

We focus exclusively on racquet sports, which means we start with a working knowledge of your sport. Add to that the onboarding we do on your coaching style and philosophy, and the result is content that sounds like it came from you - not from a marketing agency that also handles gyms and yoga studios.

How much time does this actually take from me?

About 20 minutes for onboarding. Time to record your clips each week - which you're probably already doing. Roughly 15 minutes a month to review your content batch. One planning call. Most coaches find it takes less time than they expected.

Do I have to give you my social media password?

No. We connect through a scheduling tool using official platform API access. You authorize it once - no passwords shared, and you stay in full control of your accounts.

How long until I see new student inquiries?

Engagement typically picks up within 60 days as your profile becomes consistent. New student inquiries tend to follow within 60-90 days - that's how long it takes the algorithm to register sustained activity and surface your profile to local players searching for a coach.

What if I'm not happy with the content?

Tell us. We'll work with you to get it right. Every batch includes a revision round, and if something isn't landing the way it should, we'd rather fix it than lose a good client.

Ready to stop thinking about it?

Players are searching
for a coach like you
right now.

Every week your profile sits quiet, someone else fills the spot that should be yours. Pick a plan, spend 20 minutes on onboarding, and go back to coaching.

Book A Free Call Have a Question?

Racquet Sports Coaches Only · No Long-Term Contracts · Spots Are Limited

You coach.We post.

You know you need to post.You just never have timeto actually keep doing it.

Set it up once.It runs every week.